Cape Town is becoming a hotspot for global events, with a range of international sports contests, music carnivals, and cultural assemblies taking place in 2023. These events, including Africa’s maiden Netball World Cup and the city’s first-ever Formula E race, are expected to inject billions of rands into the local economy and create thousands of job opportunities. Cape Town is set to continue its growth as an international events host in 2024, with an exciting lineup of events already planned.
Cape Town: The Emerging Epicenter of Global Gatherings
What events can be expected in Cape Town in 2023?
The year 2023 in Cape Town will be marked by a variety of international sports contests, music carnivals, and cultural assemblies, including Africa’s maiden Netball World Cup, the ICC Women’s T20 World Cup, the city’s first-ever Formula E race, and the Loeries Creative Week. These events will further cement Cape Town’s status as a global event hotspot.
A Year Full of Events in 2023
The seaside metropolis of Cape Town was humming with a host of activities and occasions in the year 2023. The year was highlighted by a captivating array of international sports contests, music carnivals, and cultural assemblies, imbuing the city’s timechart with radiant colors of multiplicity and thrill.
Africa’s maiden [Netball World Cup](https://capetown.today/netball-world-cup-2019-a-historic-event-on-african-soil/), the ICC Women’s T20 World Cup, the city’s first-ever [Formula E race](https://capetown.today/the-electrifying-journey-of-motorsports-formula-es-cape-town-e-prix/), and the Loeries Creative Week laid the groundwork for this lively assembly of events. In a cultural climax, the [Tweede Nuwe Jaar Minstrel Street Parade](https://capetown.today/cape-towns-cultural-gala-the-cape-malay-choir-road-march-and-tweede-nuwe-jaar-parade/) wrapped up the year on a high note. The Events Permit Office of the City of Cape Town was at the heart of this magnificent extravaganza, granting permissions for over 1,200 events throughout the year.
Role of the City and its Economic Impact
The City shone not just as a venue, but also as a supportive pillar. Its Events Support Process extended assistance to more than 170 events, ensuring seamless production. The hard work reaped rich dividends as three major events alone injected R2 billion into Cape Town’s economy. This reflected both direct and indirect economic benefits, and underscored the importance of destination marketing.
The economic ripple effect went beyond these flagship events. A mere 20 events sparked an additional R1.9 billion in direct economic activity, thanks to spending by attendees, event planners, and participants. These events drew the gaze of over 1.3 million individuals, spotlighting the top 40 events, and thereby reinforcing Cape Town’s status as a global events hotspot.
Sectorial Growth and Appreciation
These events played a crucial role in stimulating growth across multiple sectors including lodging, food, travel, retail, and tourism. A clear indicator of the city’s flourishing local economy was the propensity of event planners for local vendors for various services.
Alderman JP Smith, the City’s Mayco member for safety and security, expressed gratitude for these efforts expressing, ‘Event planners have labored relentlessly over the past 15 months, backed by the City’s Events Department, to guide the events in the direction we envisioned pre-pandemic. We would like to laud everyone involved for their tremendous effort.’
In addition to the economic impetus, these events also generated over 26,000 job opportunities across diverse sectors like security, catering, logistics, and transportation.
Looking Forward to 2024
As we anticipate 2024, Cape Town continues to soar as a nexus of international events. The Tweede Nuwe Jaar Minstrel Street Parade and the SA20 Final at Newlands will kick off the year, with the Cape Town Carnival, Africa Travel Week, and Comic Con Cape Town soon to follow. The year’s highlight will be the eagerly awaited rugby showdown between the Springboks and the All Blacks at DHL Stadium.
With its unparalleled mix of natural allure and cultural variety, Cape Town continues to enchant the world as an international events host. Its continually evolving event panorama, together with the unwavering backing from the city’s administration, promises a bright and dynamic future.
As Cape Town makes its presence felt on the global stage, stay in the loop with the city’s lively events itinerary at eventsincapetown.com. To experience the city from a fresh perspective, make the most of the exciting discounted offer on an adventurous Segway tour here.
FAQ
1. Why is Cape Town becoming a hotspot for global events?
Cape Town is becoming a hotspot for global events due to its mix of natural allure and cultural variety. With its continually evolving event panorama and the unwavering backing from the city’s administration, Cape Town promises a bright and dynamic future as an international events host.
2. What events can be expected in Cape Town in 2023?
In 2023, Cape Town will host a variety of international sports contests, music carnivals, and cultural assemblies, including Africa’s maiden Netball World Cup, the ICC Women’s T20 World Cup, the city’s first-ever Formula E race, and the Loeries Creative Week.
3. What is the economic impact of these events on Cape Town?
These events are expected to inject billions of rands into the local economy and create thousands of job opportunities. In 2023, three major events alone injected R2 billion into Cape Town’s economy, with additional R1.9 billion in direct economic activity sparked by 20 events. These events also generated over 26,000 job opportunities across diverse sectors like security, catering, logistics, and transportation.
4. How does the City of Cape Town support these events?
The City of Cape Town provides support to events through its Events Support Process, which extended assistance to more than 170 events in 2023, ensuring seamless production. The Events Permit Office of the City of Cape Town also granted permissions for over 1,200 events throughout the year.
5. Which sectors benefit from these events?
These events play a crucial role in stimulating growth across multiple sectors including lodging, food, travel, retail, and tourism. A clear indicator of the city’s flourishing local economy was the propensity of event planners for local vendors for various services.
6. What events can be expected in Cape Town in 2024?
In 2024, Cape Town will host the Tweede Nuwe Jaar Minstrel Street Parade, the SA20 Final at Newlands, the Cape Town Carnival, Africa Travel Week, and Comic Con Cape Town. The year’s highlight will be the eagerly awaited rugby showdown between the Springboks and the All Blacks at DHL Stadium.
