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intellectual property rights

kimito apple intellectual property rights
Business

The Kimito Apple: A Unique Fruit Enters the Global Stage

by Lerato Mokena
July 10, 2024

Get ready for a new player in the apple world: the Kimito apple! Originating from Japan, this goldenhued fruit boasts impressive storage capabilities, catching the attention of international distributors. Wismettac Foods has partnered with a South African business to introduce the Kimito apple to the farming landscape, potentially creating a strong export market targeting Asia and beyond. The partnership also safeguards intellectual property rights through the “club variety” system, ensuring that Hirosaki University will benefit from a licensing fee.

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