Somerset Mall was like a smart detective, figuring out where local shoppers were spending their money outside the town. They found out a huge R1.8billion was leaving! So, the mall got clever. They brought in all the popular stores people wanted, made it super easy and fun to walk around, and even added special touches like gear for local adventures and cool tech for kids. They also cared for the planet and helped their community, making the mall a vibrant heart of the town.