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The End of an Epoch: Tiger Woods Bids Farewell to Nike

by Sarah Kendricks
January 10, 2024

Tiger Woods and Nike ended their partnership after almost 30 years. The partnership started in 1996 and made Woods over $500 million, which marked the start of a new era in golf’s history. The partnership was more than just a business deal, it symbolized aspiration and success and was a commemoration of countless unforgettable moments. Although the partnership has come to an end, Woods hinted at the start of a new phase, and Nike expressed its gratitude for Woods’ priceless contribution to the brand and golf.

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