The Muslim Judicial Council Halaal Trust has discontinued Clover’s halaal certification due to the company’s links with Israel, which is part of the Trust’s stance on BDS. From the start of August, none of Clover’s products have received a halaal certification, and from the beginning of 2024, they will cease to certify Clover as halaal. This landmark decision might signal future changes in the branded food and beverage sector and highlights the influence of geopolitical conflicts on international business activities.